Wednesday, February 2, 2011

Why do retailers refer to the Super Bowl as 'the big game'? - Shutdown Corner - NFL  - Yahoo! Sports

Why do retailers refer to the Super Bowl as 'the big game'? - Shutdown Corner - NFL - Yahoo! Sports: "Flip on the TV or radio in the next few days and you'll hear a lot about the so-called 'big game' or 'championship football.' Local car dealerships, furniture stores, electronics outlets and other advertisers will be promoting Super Bowl sales without actually saying those two words."

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